Reach a wider audience with your content… without creating anything from scratch.
In the 7-Day Content Repurposing Challenge, you’ll get everything you need to run a fun and engaging 7-day email course on how to reach a wider audience by repurposing existing content.
Why run the ‘7-Day Content Repurposing Challenge?
Content creation can be a big time drain for small business owners and entrepreneurs. They need to create helpful, engaging information to attract new customers, but they don’t have the resources to crank out new material every day.
What they don’t realize is that they already have a gold mine of content ready-to-go.
Rather than trying to create completely new pieces of content, they should be making sure their best content is getting in front of the widest audience possible.
That’s where ‘content repurposing’ comes in – where you transform one item into multiple formats for different audiences or platforms.
For example, a blog post is only going to be visible to blog readers. But a video version of the same post gets seen by people who prefer video.
The more ways you repurpose your content, the wider the audience you’ll reach.
But with all the day-to-day tasks of managing a business, your own audience needs a little ‘push’ to get their repurposing efforts off the ground. And that’s what running a challenge will do for them 
In this brandable, done-for-you ‘7-Day Content Repurposing Challenge’, you’ll guide your participants through creating 5 brand new pieces of content…. using one of their existing blog posts. And on the last day, you’ll show them how to ensure their content continues to get views and shares over time.
You’ll be helping your clients and prospects get maximum impact from their content creation efforts, so they can reach a wider audience and attract more customers on auto-pilot. And when they see the quick wins you can provide, they’ll want to work more with you!
Here’s what you’ll teach in the 7-Day Content Repurposing Challenge:
Course Modules – There are 7 days of content in the challenge, each of which includes an email, instructions document, and worksheet to complete activities.
- Day 1 – Welcome & Get Started
- Day 2 – Repurposing Your Blog Post
- Day 3 – Convert Your Post to a Slideshow
- Day 4 – Convert Your Slideshow to a Video
- Day 5 – Create an Infographic from Your Blog Post
- Day 6 – Create an Audio Version of Your Post
- Day 7 – Schedule Social Sharing
And to run the challenge above, here’s exactly what you’ll get in the 7-Day Content Repurposing Challenge package:
- 7 Daily Challenge Emails
- 7 Daily Challenge Instructions
- 7 Daily Challenge Worksheets
- Social Sharing Planner Spreadsheet
- 3 Pre-Challenge Promotional Emails
- 2 Post-Challenge Follow-Up Emails
- Challenge Registration Page Copy
- Challenge Overview Infographic
- Instructions for Running Your Challenge
Here are just some of the ways you can use the 7-Day Content Repurposing Challenge:
- Advertise or share it on social media to get more targeted leads for your business
- Sell access to your challenge, following it up with additional paid coaching or more in-depth training on each sub-topic.
- Run the challenge for your current customers, to re-engage them and help them get better results from their content marketing
- Use the instructions as the basis for a video script, and then run the challenge via a video series rather than text. You’ll create a far more personal relationship with your market!
- Run the challenge exclusively for your paid membership site as a valuable learning resource
- Use the challenge in combination with other courses at Content Sparks to kick off a longer educational series or curriculum.
